Hoffman, Donna S. : rechercher sur Z-Library

Donna L. Hoffman and Thomas P. Novak

Année:

2000

Langue:

english

Fichier:

PDF, 390 KB

english, 2000

Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations

Journal:

Journal of Marketing

Année:

1996

Langue:

english

Fichier:

PDF, 2.71 MB

english, 1996

Social Commerce: A Contingency Framework for Assessing Marketing Potential

Yadav, Manjit S., de Valck, Kristine, Hennig-Thurau, Thorsten, Hoffman, Donna L., Spann, Martin

Journal:

Année:

2013

Langue:

english

Fichier:

PDF, 375 KB

english, 2013

Consumer Connectivity in a Complex, Technology-enabled, and Mobile-oriented World with Smart Products

Verhoef, Peter C., Stephen, Andrew T., Kannan, P.K., Luo, Xueming, Abhishek, Vibhanshu, Andrews, Michelle, Bart, Yakov, Datta, Hannes, Fong, Nathan, Hoffman, Donna L., Hu, Mandy Mantian, Novak, Tom, R

Journal:

Hoffman, Donna L., Novak, Thomas P.

Année:

2017

Langue:

english

Fichier:

PDF, 386 KB

english, 2017

Why Do People Use Social Media? Empirical Findings and a New Theoretical Framework for Social Media Goal Pursuit

Journal:

SSRN Electronic Journal

Année:

2012

Langue:

english

Fichier:

PDF, 407 KB

english, 2012

Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations

Hoffman, Donna L., Novak, Thomas P.

Journal:

Journal of Marketing

Année:

1996

Langue:

english

Fichier:

PDF, 2.33 MB

english, 1996

Special Issue on Marketing Science and the Internet || Measuring the Customer Experience in Online Environments: A Structural Modeling Approach

Thomas P. Novak, Donna L. Hoffman and Yiu-Fai Yung

Journal:

Thomas P. Novak, Donna L. Hoffman, Adam Duhachek

Année:

2000

Langue:

english

Fichier:

PDF, 649 KB

english, 2000

The Influence of Goal-Directed and Experiential Activities on Online Flow Experiences

Journal:

Journal of Consumer Psychology

Année:

2003

Langue:

english

Fichier:

PDF, 1.74 MB

english, 2003

CALL FOR PAPERS Journal of Interactive Marketing Special Issue — Social Media: Issues and Challenges

Donna L. Hoffman, Thomas P. Novak

Journal:

Donna L. Hoffman and George R. Franke

Année:

2011

Langue:

english

Fichier:

PDF, 114 KB

english, 2011

Correspondence Analysis: Graphical Representation of Categorical Data in Marketing Research

Journal:

Année:

1986

Langue:

english

Fichier:

PDF, 632 KB

english, 1986

The Revolution Will Not Be Televised: Introduction to the Special Issue on Marketing Science and the Internet

Hoffman, Donna L.

Journal:

Hoffman, Donna L, Kopalle, Praveen K, Novak, Thomas P

Année:

2000

Langue:

english

Fichier:

PDF, 86 KB

english, 2000

The “Right” Consumers for Better Concepts: Identifying Consumers High in Emergent Nature to Develop New Product Concepts

Journal:

Wayne S. DeSarbo and Donna L. Hoffman

Année:

2010

Langue:

english

Fichier:

PDF, 693 KB

english, 2010

Constructing MDS Joint Spaces from Binary Choice Data: A Multidimensional Unfolding Threshold Model for Marketing Research

Journal:

Donna L. Hoffman, Jan Leeuw

Année:

1987

Langue:

english

Fichier:

PDF, 736 KB

english, 1987

Interpreting multiple correspondence analysis as a multidimensional scaling method

Journal:

Marketing Letters

Année:

1992

Langue:

english

Fichier:

PDF, 819 KB

english, 1992

FAMILY-OF-ORIGIN FRAMES IN COUPLES THERAPY

Randy Gerson, Sandra Hoffman, Marsha Sauls, Donna Ulrici

Journal:

Journal of Marital and Family Therapy

Année:

1993

Langue:

english

Fichier:

PDF, 764 KB

english, 1993

Flow Online: Lessons Learned and Future Prospects

Donna L. Hoffman, Thomas P. Novak

Journal:

Donna L. Hoffman, Thomas P. Novak

Année:

2009

Langue:

english

Fichier:

PDF, 519 KB

english, 2009

Toward a Deeper Understanding of Social Media

Journal:

Hoffman, Donna L., Novak, Thomas P., Peralta, Marcos

Année:

2012

Langue:

english

Fichier:

PDF, 156 KB

english, 2012

Building consumer trust online

Journal:

Communications of the ACM

Année:

1999

Langue:

english

Fichier:

PDF, 148 KB

english, 1999

No Strings Attached: When Giving It Away Versus Making Them Pay Reduces Consumer Information Disclosure

White, Tiffany Barnett, Novak, Thomas P., Hoffman, Donna L.

Journal:

Hoffman, Bruce, Hoffman, Donna Kim

Année:

2014

Langue:

english

Fichier:

PDF, 1.15 MB

english, 2014

The RAND‐St Andrews chronology of international terrorism, 1994

Journal:

Terrorism and Political Violence

Année:

1995

Langue:

english

Fichier:

PDF, 2.18 MB

english, 1995

Consumer and Object Experience in the Internet of Things: An Assemblage Theory Approach

Hoffman, Donna L., Novak, Thomas P

Journal:

SSRN Electronic Journal

Année:

2016

Langue:

english

Fichier:

PDF, 699 KB

english, 2016

A New Marketing Paradigm for Electronic Commerce

DONNA L. HOFFMAN THOMAS P. NOVAK,

Journal:

The Information Society

Année:

1997

Langue:

english

Fichier:

PDF, 169 KB

english, 1997

The Fit of Thinking Style and Situation: New Measures of Situation‐Specific Experiential and Rational Cognition

Novak, Thomas P., Hoffman, Donna L.

Journal:

Journal of Consumer Research

Année:

2009

Langue:

english

Fichier:

PDF, 1.96 MB

english, 2009

Modeling the Clickstream: Implications for Web-Based Advertising Efforts

Patrali Chatterjee, Donna L. Hoffman and Thomas P. Novak

Journal:

Hoffman, Donna L., Novak, Thomas P, Kang, Hyunjin

Année:

2003

Langue:

english

Fichier:

PDF, 3.95 MB

english, 2003

Let's Get Closer: Feelings of Connectedness from Using Social Media with Implications for Brand Outcomes

Journal:

SSRN Electronic Journal

Année:

2016

Langue:

english

Fichier:

PDF, 1.43 MB

english, 2016

Relationship journeys in the internet of things: a new framework for understanding interactions between consumers and smart objects

Novak, Thomas P., Hoffman, Donna L.

Journal:

Journal of the Academy of Marketing Science

Année:

2018

Langue:

english

Fichier:

PDF, 1.88 MB

english, 2018

A Statewide Evaluation of the Outcomes of the Implementation of Asca National Model School Counseling Programs in Rural and Suburban Nebraska High Schools

Carey, John, Harrington, Karen, Martin, Ian, Hoffman, Donna

Journal:

Professional School Counseling

Année:

2012

Langue:

english

Fichier:

PDF, 161 KB

english, 2012

Understanding Multisymptom Presentations in Chronic Pelvic Pain: The Inter-relationships Between the Viscera and Myofascial Pelvic Floor Dysfunction

Donna Hoffman

Journal:

Current Pain and Headache Reports

Année:

2011

Langue:

english

Fichier:

PDF, 137 KB

english, 2011

Exotic protein sources to meet all needs

Hoffman, Louwrens C., Cawthorn, Donna

Journal:

Meat Science

Année:

2013

Langue:

english

Fichier:

PDF, 299 KB

english, 2013

Special Issue on Marketing Science and the Internet || The Revolution Will Not Be Televised: Introduction to the Special Issue on Marketing Science and the Internet

Donna L. Hoffman

Journal:

Thomas P. Novak, Donna L. Hoffman and Adam Duhachek

Année:

2000

Langue:

english

Fichier:

PDF, 141 KB

english, 2000

Consumers in Cyberspace || The Influence of Goal-Directed and Experiential Activities on Online Flow Experiences

Journal:

Journal of Consumer Psychology

Année:

2003

Langue:

english

Fichier:

PDF, 509 KB

english, 2003

Measuring e-Commerce in Net-Enabled Organizations: An Introduction to the Special Issue

Straub, Detmar W., Hoffman, Donna L., Weber, Bruce W., Steinfield, Charles

Journal:

Information Systems Research

Année:

2002

Langue:

english

Fichier:

PDF, 146 KB

english, 2002

Representations of 9-11 in Editorial Cartoons

Hoffman, Donna R., Howard, Alison D.

Journal:

Political Science & Politics

Année:

2007

Langue:

english

Fichier:

PDF, 228 KB

english, 2007

An Optimal Contact Model for Maximizing Online Panel Response Rates

Neslin, Scott A., Novak, Thomas P., Baker, Kenneth R., Hoffman, Donna L.

Journal:

Management Science

Année:

2009

Langue:

english

Fichier:

PDF, 191 KB

english, 2009

The Rand‐St Andrews chronology of international terrorist incidents, 1995

Hoffman, Bruce, Hoffman, Donna Kim

Journal:

Terrorism and Political Violence

Année:

1996

Langue:

english

Fichier:

PDF, 1.83 MB

english, 1996

Health Capital and Human Capital as Explanations for Health-Related Wage Disparities

Gilleskie, Donna, Hoffman, Denise

Journal:

Journal of Human Capital

Année:

2014

Langue:

english

Fichier:

PDF, 926 KB

english, 2014

Interpreting Multiple Correspondence Analysis as a Multidimensional Scaling Method

Donna L. Hoffman and Jan De Leeuw

Journal:

Marketing Letters

Année:

1992

Langue:

english

Fichier:

PDF, 1.02 MB

english, 1992

Let’s Get Closer: Feelings of Connectedness from Using Social Media, with Implications for Brand Outcomes

Hoffman, Donna L., Novak, Thomas P., Kang, Hyunjin

Journal:

Journal of the Association for Consumer Research

Année:

2017

Langue:

english

Fichier:

PDF, 551 KB

english, 2017

Correspondence Analysis: Graphical Representation of Categorical Data in Marketing Research

Hoffman, Donna L., Franke, George R.

Journal:

MacInnis, Deborah J., Morwitz, Vicki G., Botti, Simona, Hoffman, Donna L., Kozinets, Robert V., Lehmann, Donald R., Lynch, John G., Pechmann, Cornelia

Année:

1986

Langue:

english

Fichier:

PDF, 1.63 MB

english, 1986

Creating Boundary-Breaking, Marketing-Relevant Consumer Research

Journal:

Journal of Marketing

Année:

2019

Fichier:

PDF, 802 KB

2019

Constructing MDS Joint Spaces from Binary Choice Data: A Multidimensional Unfolding Threshold Model for Marketing Research

Desarbo, Wayne S., Hoffman, Donna L.

Journal: